Tuesday, June 14, 2011

Shakira Launches S by Shakira Eau Florale Fragrance


Shakira launches her second fragrance, which follows her debut scent, S by Shakira. The sexy Colombian singer has once again joined forces with Puig
Cosmetics in order to create a new line of fragrances and beauty products, and the newest scent is 'S' by Shakira Eau Florale.

Beautiful Colombian singer Shakira launches her second fragrance named 'S' by Shakira Eau Florale. This new scent follows her debut signature fragrance, 'S' by Shakira, which was released last year, in September. "As in a song, a scent is made up of different notes, singles, which together form a harmony," the singer said back then.
Speaking about her first experience in this domain, Shakira also added that, "My feeling is that personal care and beauty should not only be effortless but accessible for everyone."

This time, the 32-year-old singer wanted something able to exude simplicity, with just a few notes that combined all together to leave a strong impression. If the first fragrance was inspired by the singer's search for well-being and bliss, through 'S' by Shakira Eau Florale, Shakira says that, "I wanted to find a way to express the feeling of pure happiness through the medium of fragrance."

Shakira played a major role in the developing of the scent. In fact, the perfume was created by the singer herself with the help of an expert, the perfumer Elisabeth Vidal. The same thing happened with 'S' in 2010. According to José Manuel Albesa of Puig, the manufacturer behind Shakira's debut fragrance, the sexy singer was "extremely hands-on" during the entire process. 



'S' by Shakira Eau Florale was described as being a "floral explosion, which expresses positive vibes, youthful you and vitality." It is a modern floral scent that embodies optimism, energy, femininity, youthfulness, and sensuality.
Evoking floral freshness and vigour are amazing accords of jasmine, heliotrope, bergamot and cassis. Next, delicious notes of wild fruits such as raspberries, blackberries and blueberries are added in order to revive happiness. And finally, we have a daring duo of fresh vanilla and musk for a creamy sensuality.

The bottle keeps the shape of the original, with a certain fluidity and a feeling of movement, but it takes a more gentle and romantic design. And of course, the bottle has no cap signifying the barefoot Shakira and comes with the symbolic 'S' pendant that hangs from it, which expresses an amulet for bliss that the singer wanted to share.
"When you give someone a fragrance, you're giving them something of yourself. It's a gift of your essence," Shakira said in a statement before releasing her first fragrance.  

'S' by Shakira Eau Florale is available as 50 and 80 ml EDT, 100 ml body lotion and 150 ml deodorant. 



 
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